Personas with an edge…

For this experimental exercise, I spoke with three willing participants; two friends, one a stranger. I wanted to learn about the less visible attributes that comprise their being. I wanted to dig into places often unseen, and see pieces of suffering, joy, curiosity that make us all the humans we are.

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Megan Melack Comment
An interview with Katalin Vereczkey of TE-FOOD International

Blockchain has immense power for good. It has the potential to remedy complex issues that affect humans on a global level. Our food system is one such problem blockchain has the ability to positively change. Our current food system is a network of disjointed people, processes, and parts. The lack of interconnectivity leads to food waste, health outbreaks, inefficiencies and an overall unsustainable system. With blockchain's capacities, we can increase transparency and develop a healthier, more productive and sustainable food system.

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Squiggle birds

Our brains unconsciously seek out patterns. This exercise proved the rapid capacity of the for pattern recognition. We are wired to create something out of seemingly nothing. As designers, this is an excellent evolutionary trait. Given few resources, we are able to generate patterns, find deep insights, and create!

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Megan MelackComment
Blockchain: what's known and what needs to be resolved

Blockchain is still a relatively new and evolving technology. One of the main issues with its newness is lack of awareness. Many people don't even know what it is actually is or have merely heard the term and don't know much beyond that. There's a huge need for education – education for the general population and education to create highly skilled blockchain developers.

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Megan MelackComment
Sketchnoting + blockchain

In the case of creating a more transparent, sustainable food system, participation is critical. Just as combating climate change won't happen if only a handful of people work to address it, implementing blockchain into the foundation of our food system won't work unless all parties involved play their part. 

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Megan MelackComment
A $55.5 billion problem

Good design comes from a deep understanding of systems. Our food system is an immensely complicated system layered with a multitude of entities, many of which are unknown to one another. The disjointed and lengthy chain that comprises this system makes it easy for outbreaks to occur and extremely challenging and expensive to battle them. 

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Megan MelackComment
Taking Calibrate to the next level

Calibrate came out of an earlier project, but due to prior constraints, I was unable to go into depth on research and app design. I've been given the opportunity to have an additional four weeks to expand on this project and fill in the gaps I want to explore further.

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Megan Melack Comment